THE KEEFY CUP

The Midwest Grower Showdown

Think you’ve got the best flower in the Midwest?

The KEEFY Cup returns to KEEFY Cannafest as a limited-entry grower competition built to spotlight real cultivation, passionate homegrowers, and the full Seed to Session Connection.

Growers will compete for the KEEFY Cup Champion title, with top entries advancing to the live finals at KEEFY Cannafest.

QUICK ENTRY DETAILS

• Entry Fee: $50 per entry

• Up to 3 entries per contestant

• 10g of flower required per entry

• Submission Deadline: September 1

• Entry Tickets: Purchase through EventHi

• Drop-Off Locations: Level Up Seed N Garden Center in Peoria or Springfield

• Event Date: September 19

• Event Location: Sangamon County Fairgrounds in New Berlin, IL

HOW TO ENTER

1. Buy Your Entry Ticket

Purchase your KEEFY Cup Entry ticket through EventHi.

Each ticket equals one flower entry.

Contestants may submit up to 3 total entries.

Example:

1 entry = 1 ticket

2 entries = 2 tickets

3 entries = 3 tickets

2. Drop Off Your Flower

Submit 10g of flower per entry by September 1.

Entries must be dropped off at Level Up Seed N Garden Center in either Peoria or Springfield.

Level Up is the official drop-off location only. All entry tickets must be purchased through EventHi.

3. Wait for Judging

Entries will be judged before the event by a panel of judges.

Top entries will advance to the live finals at KEEFY Cannafest.

Finalists will be announced before the event.

JUDGING

Entries will be scored on:

• Appearance

• Aroma

• Flavor

• Smoothness

• Effects

• Overall quality

Preliminary judging takes place before the event to keep the process fair, organized, and focused.

Final judging takes place live at KEEFY Cannafest.

Special Guest Judge: TBA

PEOPLE’S CHOICE

All qualifying entries will be featured in the KEEFY Cup Bud Gallery.

Attendees will have the chance to view entries, experience terpene profiles, and vote for their favorite.

The People’s Choice Winner will be announced at KEEFY Cannafest.

AWARDS

KEEFY Cup Champion

• Trophy

• Prizes including $500 cash prize

• Recognition across KEEFY platforms

People’s Choice Winner

• Plaque

• Community recognition

SEED TO SESSION CONNECTION

The KEEFY Cup represents the full journey of cannabis culture — from genetics, to cultivation, to community.

This is where Midwest growers get their moment.

TERMS & DISCLAIMER

• Must be 21+ to enter

• Entry fee is non-refundable

• Each entry requires its own KEEFY Cup Entry ticket

• Contestants may submit up to 3 total entries

• 10g of flower is required per entry

• Entries must be submitted by September 1 to be eligible

• Submitted entries will not be returned

• All judging decisions are final

• Participants are responsible for complying with all applicable laws

• KEEFY Cannafest and partners are not responsible for lost, damaged, late, or compromised entries

• Competition structure, judging process, prizes, and event details may be adjusted as needed for execution